How Try The World Grew Their Subscription Box Customers

In this podcast, we talk to Vincent Bourzeix, the owner of Try The World, a gourmet food subscription box that curates tastes from around the world.
Find out how he took his subscription service from 500 to 50,000 customers.

In this episode, you’ll learn:

  • The benefits of offering an annual subscription plan
  • How they use Facebook Lookalike audiences to target their ads
  • What is churn rate and why it will be crazy at the beginning and stabilize over time.

Read the full article

Source: Shopify